Car Show Models at the 2nd Philippine International Motor Show
August 27, 2008
MORE than the flash and magnificence of SUVs, luxury sedans, and small-but-terrible hatchbacks, the visual appeal of the 2nd Philippine International Motor Show (PIMS) revolved around the tried-and-tested formula of celebrities, sports personalities, and enticingly clad promo models, all defining the glitzy motoring world.
The opening ceremonies at the World Trade Center, Pasay City last Aug. 21 was graced by no other than President Gloria Macapagal-Arroyo, who attracted hordes of media and photographers. But the shutterbugs had more than they bargained for: a number of celebrity sightings during the four-day motoring event, along with the virtual feast of sexy models.
Eye candy
But the formula is no less than tested and unmistakable: glitzy cars and sexily clad models and promo girls – ranging from the classic mestiza to the exotic Brazilian beauties of Mitsubishi Motors Philippines Corp. and the distinctly Pinay morenas of Nissan/Universal Motors Corp. The hiring spree of models for the 2nd PIMS has reportedly caused a shortage in local supply.
One of them is Ma. Lourdes Arervalo, a fresh Film graduate from the University of the Philippines, who enticed spectators in her blue midriff and hotpants at the “Honda: Driving Your Lifestyle” presentations. She and seven other car models dished out Honda’s marketing spiels and willingly posed for Kodak moments in the male-dominated trade space.
“I’m also into cars, fashion and photography so participating in this spectacle provides no less than a wide spectrum of new experiences,” Ms. Arevalo said.
Trooping the 2nd PIMS are huge barkadas, mostly young, single male professionals. A landscape engineer and a self-professed bachelor at 28, Ricky Coronado of Valle Verde, Pasig City said his expectations of the motoring event were exceeded.
“The girls in their tight jumpsuits and choreographed numbers are a sight to behold! Now would you even ask me why I’m spending a Thursday here?” Mr. Coronado said. (Text from Media Release of the 2nd Philippine International Motor Show)
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2nd Philippine International Motor Show, Fourth Day, August 24, 2008
August 27, 2008
The 2nd Philippine International Motor Show (PIMS) offers an experiential, interactive and exhilarating motor show experience for everyone – from the car owners to the car-less.
From the serious motoring enthusiasts to potential buyers and families looking for unique motoring fun, this year’s PIMS is casting a wider net by offering something for everyone.
Watch Tsikot.Tv’s video of the four days of the 2nd Manila International Motor Show:
Here are the photos of the fourth day of the 2nd Philippine International Motor Show:
2nd Philippine International Motor Show, Third Day, August 23, 2008
August 27, 2008
The 2nd Philippine International Motor Show (PIMS) offers an experiential, interactive and exhilarating motor show experience for everyone – from the car owners to the car-less.
From the serious motoring enthusiasts to potential buyers and families looking for unique motoring fun, this year’s PIMS is casting a wider net by offering something for everyone.
Here are the photos of the third day of the 2nd Philippine International Motor Show.
See related Photos of the Event:
2nd Philippine International Motor Shows, Second Day, August 22, 2008
August 27, 2008
The 2nd Philippine International Motor Show (PIMS) offers an experiential, interactive and exhilarating motor show experience for everyone – from the car owners to the car-less.
From the serious motoring enthusiasts to potential buyers and families looking for unique motoring fun, this year’s PIMS is casting a wider net by offering something for everyone.
Here are the photos of the second day of the 2nd Philippine International Motor Show.
See Related Photos:
2nd Philippine International Motor Show, First Day, August 21, 2008
August 23, 2008
The 2nd PIMS is not just a motor show but a showcase of the local auto industry’s strength, agility and economic might with 15 of the global auto brands participating with the support of their parent firms that recognize the Philippines’ growing significance as a viable auto market in the region.
Chamber of Automotive Manufacturers of the Philippines (CAMPI) President Elizabeth Lee said the show is a testament to investors’ faith and confidence in the Philippines.“Having an international caliber motor show helps put our local auto industry, and the Philippines for that matter, on the automotive industry map. Almost all developed countries have a large motor show that serves as a venue to show off, not only their cars, but the host country as well. Perhaps soon, instead of us flying off to see Bangkok Motor Show, they would fly to the Philippines to come see ours,” Lee said.
View the 2nd Philippine International Motors Show First Day Events:
View the Tsikot.Tv’s Video of the 2nd Philippine International Motors Show First Day Events:
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2nd Philippine International Motor Show on Aug 21 - 24, 2008
July 27, 2008
Helping the motoring public grapple with soaring fuel prices, local auto makers have taken the lead by offering wider choices of safe and fuel-efficient vehicles at the 2nd Philippine International Motor Show (PIMS) this August.
The Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), an organization of local carmakers and distributors, is staging the country’s “ultimate motoring event” at the World Trade Center Metro Manila on August 21 to 24. [Read more]
First Philippine International Motor Show, August 2007
August 15, 2007
The first Philippine International Motor Show, organized by the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), is set to unveil its latest products, accessories, innovations and trends to the public this Aug. 9-12 at the World Trade Center in Pasay City.
“With our inaugural motoring event, we will demonstrate the local industry’s strength as an integral part of the growing local and regional auto landscape,” CAMPI President Elizabeth H. Lee said.
The show will feature the latest vehicle models available in the market today, as well as promotional activities to be offered by major players in the auto industry.
Confronting the challenges of the new era, auto manufacturers, assemblers and importers, along with the allied industries, will pay attention to the market needs of local consumers for vehicles that provide more value for money, reliability and a lower maintenance cost per kilometer of usage. [Read more]


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